

A lot of people also get confused about AR and VR. In case you haven’t heard of it before: PuttView Outdoor is the first true Augmented Reality sports application for Microsoft’s HoloLens and brings PuttView visuals onto any green and on any course in the world As I have mentioned above, it brings PuttView onto any green and on any golf course in the world. But, at the PGA Show, we were able to let people try PuttView Outdoor for the very first time. There are more than enough hurdles in between what you perceive as the finished product and what it takes to make it work. Because it seems simple enough, right? Well, the visualization process is not. Sometimes they would also ask why no one has ever come up with something like that before. People understand the groundbreaking innovation behind PuttView Outdoor. See, the thing is, I could stop the story right here. “You mean you can see the putt outside on the golf course?” That is exactly what we meant. And a loooong “ohh” would form in their mouth. “Imagine, you would be able to take this technology outside, onto any green and any golf course of the world? You could actually see the moment the information sunk in. Because I knew how I reacted the first time I heard about PuttView Outdoor. That is the exact moment when I would already have a smile on my face. “I have never seen anything like it”, is another one.

“That is super cool”, is one of the sentences I heard the most throughout the show. Not only in terms of the line but but also in terms of the contour lines, various speed options, and all the other individually adjustable features PuttView has to offer. So the main target was to get people to understand the groundbreaking effect of seeing all aspects of your putt. A lot of times people had already heard of PuttView, at least through our Social Media channels. At a show like this, you quickly get into a habit of saying the same things over and over again. It still brings a smile to my face because it was that good. I still remember the first time I got to tell people at the PGA Show about PuttView Outdoor. Since that appearance, PuttView has turned into a successful and fast-growing business, and we came back to Orlando with one of the biggest booths to create yet another buzz. We have had found a way to get the attention of the media the only possible there was back then: through being truly innovative. And even then, we could generate interviews with Golf Channel and various other news outlets. The first time PuttView has been at the PGA Show was in 2016. It has been more about smaller, new brands that were trying to emerge on the market. Since the big brands started to pull out of the PGA Show, the focus has started to shift. It has gotten so expensive to be part of the show, that basically, it was just about the big brands bragging about their products and expanding while others were happy to afford even the smallest booth and at least get some of the attention. The flip side of the coin was, that for years the PGA Show has been about who can go bigger and better than the others. And that is exactly how it felt at this year’s PGA Show.

And then, there are things that don’t really need advertising for you to crave them. Or the practice and training aids that will undoubtedly lead to the best round of your life.
#Blake webber isnt funny drivers#
Think about those newest drivers that promise you to hit the ball even further. When you watch commercials about a new product, it usually all blends into one main message: The next big thing.
